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The American Marketing Association approved the following definition of marketing in October 2007:
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Review: Maverick Money Makers ClubMack Michaels is a very successful Internet marketer and originator of Maverick Money Makers Club, a make-money membership site advertised as more complete and comprehensive than anything of its kind currently available online. Mack's pitch page begins with a poverty-to-wealth story not unlike those commonly seen with such offerings. He has made it more compelling with very persuasive, folksy videos that ooze credibility and make more believable the idea that making money is simply a matter of knowing how, of accessing the vital pieces most gurus fail to tell you, and taking direct action.This training program guarantees that you can start making money both online and offline right away. Remember, you do not need any prior experience. I will teach you everything.I searched for reviews and came upon several that seemed legit — from actual members rather than affiliates out to make a quick buck. One of these reviews, several paragraphs of text accompanied by a lengthy and repetitious video, featured an old guy (about my age) who emphasized the point that most blueprints leave out crucial steps in the process, vital pieces of the how-to-make-money puzzle, but Maverick Money Makers does not. He had found more than information — he had finally understood a method, he siad with obvious relief, which he could follow from start to finish. And he was now achieving real results. Now, Maverick Money Makers is a subscription site; you pay $97 USD/mo (reduced to $79/mo through June or until the monthly membership quot is reached). You can also chose a lifetime membership, meaning no monthly payments, and that will cost you $167 USD (June discount price). I did not want to feel rushed, so I chose the latter. Plus, Mack offers a "Make Money Or It's Free" guarantee: After you are onboard, take 60 days to test drive the program. If you're not making money and or not satisfied with what you have learned, just ask for a refund. If during your first 60 days of my coaching, you're not happy with the program for any reason then ask for your money back and you will get a full refund of your enrollment fee with no questions or hassles whatsoever.As soon as I had placed my order, I was a little disappointed to find myself confronted with two upsells in succession. One was for VIP status, justified on the basis that it is better to fly first class than coach. Not what I wanted to see after the plane had taken off. The VIP offer was better explained once I had logged in, where I learned that members can upgrade at any time. The only VIP perk that appealed to me was personalized coaching, but, after exploring the site and watching several of the long how-to videos, I realized there was more than enough to satisfy my appetite in the short run, and much more to digest in the future. VIP also includes a 50% discount on new products or services Mack releases, preferred seating at virtual training events, and advance notice of new training sessions and products. Problem is, VIP is another monthly fee of about $50 bucks. Mack says he has posted more than 500 hours of video instruction for members. I haven't counted or seen all of his videos but, based on those I have watched, he is not misrepresenting things when he says these are comprehensive and step-by-step. He illustrates his subjects quite well, at a reasonable, understandable pace. Many of the videos were produced in late 2008, and minor things have already changed since then. Mack adds new instructional material every month and provides "Latest Updates" in a separate section of the site.
Overall strategy videos are organized in three categories: Automated Affiliate, Quick Money, and Big Business. There are strategies here for the newbie, the intermediate, as well as the more advanced player. Mack organizes instructional videos by category, including Core Training, Quick Money Blueprints, Skillset Videos, Mindset Coaching, and Affiliate Center. Each of these has a number of sub-categories, too many to enumerate here. There's a Bonuses section too, featuring Niche Market Ideas and much more. The Quick Money Blueprints are especially interesting, because they present methods for making money almost immediately. He makes it all seem like a piece of cake, but be aware that he is demonstrating something at which he is well practiced. If you're new to these concepts and techniques, it will take you some time to appreciate the artistry of it all. Finesse comes with practice. Support is available through a ticket system AND BY PHONE (8am-Midnight CST, Mon-Fri). Telephone support is a real boon, from my perspective. For the moment, I am satisfied that I have made a good purchase. In the Bonuses section, Mack's Rolodex of online services alone is worth the price! Frank Kern VideosYou've probably heard of Frank Kern, the guy behind Mass Control; version 2.0 launched in February 2009. If you click that link, and enter your email address, you'll gain access to a members' page on which he's posted several free videos, such as How To Bond With Your Market And Create Value And Trust. He recently released a hand-written rant he calls The Bird Finger Report. Kern's stuff is a big-money ticket, and his offerings often are sold out in very short order. You can visit the Mass Control™ blog and check out some of the free videos he posts. |
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